Let’s get one thing straight – I don’t just recommend any old agency to my healthcare clients. I’ve been consulting in this space too long to fall for marketing fluff. When an agency truly blows me away, you better believe I’ll shout it from the rooftops. That brings me to O360 AKA Optimized360…
Now, I don’t impress easily. But their design work and reviews got me curious, so I decided to do a deep dive into their services, results and expertise. Read on for my official audit.
Quick Intro
Before we get into the nitty-gritty details, here’s a little about yours truly. I’m Mike Jensen, your friendly neighborhood healthcare marketing nut. I founded my consulting firm, Healthcare Marketing Pros, back in 2008. Since then, I’ve worked with so many providers I’ve lost count – plastic surgeons, dentists, chiropractors, you name it. I breathe online marketing, especially helping healthcare businesses grow.
Through my decade-plus in the industry, I’ve gotten pretty darn good at separating hype from reality when it comes to agency promises. I take reviewing agencies seriously so I can guide my clients to ones I truly trust.
My assessment of O360 comes straight from my own meticulous research and chats with their team. I’ll walk you through what they offer, their results, and why they stand out. My #1 goal is that you leave this review with crystal clarity on whether they’d be a fit for your needs.
The Full Rundown of Their Offerings
O60 isn’t your average agency – they completely geek out on delivering end-to-end digital marketing tailored for the healthcare space. They can pretty much handle anything your practice needs in the digital realm. Here’s what they bring to the table:
Website Design that Actually Converts
Your website is the digital heart of any healthcare practice. It needs to look polished AND convert visitors into patients. O360 crafts sites focused on user experience – clean designs, easy appointment booking, crystal clear calls-to-action. They bake in SEO best practices so you rank and make sure your site looks darn good on mobile. Basically, they’ll give you a living, breathing website that works its tail off to drive results.
Search Engine Domination
High search rankings are oxygen for healthcare websites trying to attract patients. O360’s Jedi-level SEO prowess can work magic. They’ve got all the bases covered – rankings analysis, content creation, link building, you name it. They’ve proven time and again they can move the needle to get healthcare sites ranking high for competitive keywords.
PPC on Point
Pay-per-click ads let you get your practice in front of searching patients on platforms like Google and Facebook. Optimized360 sets up and manages the campaigns while optimizing the crud out of them. Their goal is to drive the most qualified visitors to your site for the lowest cost. No wasted ad spend here.
Social Media on Fleek
The stats speak for themselves – 70% of people use social in their healthcare decision making. O360 can help your practice slay at social media marketing. Picture branded content and videos, paid ads, campaigns, engagement – the works. They’ll make you an influencer in your healthcare niche and turn your followers into patients.
Content that Educates and Captivates
Optimized360 creates content designed to draw patients to your site and position your docs as trusted experts. We’re talking blog posts, FAQs, guides – even quizzes and infographics if you want to spice things up. All to attract patients searching for healthcare knowledge online.
Email Marketing Done Right
Don’t let email marketing be an afterthought – Optimized360 leverages it to build relationships with patients through campaigns like welcome emails, newsletters, promotions, etc. They’ll make you look forward to checking your inbox.
Why They’re a Cut Above the Rest
There are loads of agencies out there. What puts Optimized360 in a league of their own? Here are a few things that won me over:
Battle-Tested Healthcare Chops
Optimized360 isn’t just a bunch of suits – many teammates come from medical backgrounds. We’re talking RNs, hospital admins, even doctors. They have insider expertise in the healthcare space. So they dig into clients’ goals with unique insight.
Killer Results for Clients
Don’t just take my word for it – Optimized360’s client results speak volumes. We’re talking triple digit increases in website traffic, 49% boost in referrals, six figure revenue gains. Name a metric, they’ve moved the needle for clients.
Compliance Jedi Masters
The complex healthcare regulatory environment is a minefield. The Optimized360 crew has it mastered. They ensure your marketing follows regulations like HIPAA and FDA rules to the letter. One less giant headache for you.
Top-Notch Customer Service
This one matters to me. Optimized360 genuinely cares and goes above and beyond for clients. They assign you an expert guide who gets to know your practice inside out. You’re not just a monthly check to them.
In Summary, Should You Hire Them?
I realize I’m waxing poetic about Optimized360 here – but it’s well deserved. If I were launching a healthcare practice today, I’d hire them in a heartbeat to steer my marketing. Of course, talk to them directly to see if they’re a good match. But based on what I’ve seen, they have the chops, results, and passion to become your not-so-secret healthcare marketing weapon. Just don’t steal them from my clients!
So tell me…what did you think of my review? Did I convince you that Optimized360 has earned their industry cred? Or do you have more questions before you’d consider them for your marketing needs? Whatever is on your mind, hit reply and let’s keep the conversation going!
